THREE VISIONARIES. ONE FREQUENCY. A GLOBAL REVOLUTION.
The Sasha Santiago Radio Show — broadcasting in partnership with iHeart Radio — is poised to become the Internet’s next great media empire, driven by three of the entertainment industry’s most formidable power players.
A New Frequency for a Global Generation
The entertainment world is witnessing the convergence of three legendary careers, one visionary artist, and an unstoppable media platform. The Sasha Santiago Radio Show — launched on iHeart Radio and streaming globally — is more than a radio program. It is a cultural movement, a brand ecosystem, and the next chapter in a story written by three titans who have shaped the music industry for a combined total of nearly 100 years.
Dan Rush, CEO of PPV Live (Pay-Per-View Live Events); Livio Harris, CEO of Who’s Harris Entertainment, Co-CEO of Velocity Entertainment/Velocity Music Publishing, and President of New Peak Entertainment; and Mac G, known internationally as GetEmMacDidIt — have united their decades of industry mastery to elevate recording artist, actress, model, and media personality Sasha Santiago to a global stage.
Sasha Santiago herself is a multi-hyphenate force: artist, actress, model, radio show host, and brand ambassador. She is currently starring in the television drama series Sire (EXHALE STUDIOS (@thishallelujah + @I_amsimonej)), building a fashion identity through the Goofi Bougie apparel line, and anchoring the iHeart-partnered radio show that bears her name. As Livio Harris describes it, the goal is nothing less than the Internet’s Hot 97 — female-led, culturally commanding, and
globally resonant.
EXECUTIVE SPOTLIGHT:
DAN RUSH
CEO, PPV Live | Co-Founder, Sasha Santiago Radio Show | 30-Year Industry Veteran
“Anything’s possible with God first, recognizing your skill, belief in yourself, and doing your homework”
Dan Rush is the architect of live experience at scale. With over three decades of mastery spanning music production, telecommunications, cable media, and global event production, Rush built an industry legacy forged at the intersection of technology and entertainment.
His tenure at Comcast — where he sat in conversation with the legendary Ralph Roberts himself — gave him unmatched insight into the convergence of cable, streaming, and mobile media. That knowledge powered the launch of PPV Live, his Pay-Per-View streaming company, which has produced some of the largest live events in the world, including a landmark concert in Jamaica with attendance at the site surpassing ten million people.
Rush’s music roots run deep. As a teenager, he was in creative sessions alongside Grammy-winning producer Scott Storch and built relationships with The Roots and other foundational figures in urban music. Mentored by producer James Solomon, he learned the architecture of sound arrangements before pivoting to the business of the industry — brokering music catalogs spanning genres from Black Sabbath to reggae, and engineering multi-million dollar deals in New York conference rooms for catalog assets owned by industry heavyweights. One deal was closed — famously — on a napkin, with the heir to the StarKist empire, resulting in a concert production that cemented Rush’s reputation as a once-in-a-generation deal-maker.
His philosophy is simple, yet profound: “Even if you don’t think you’re an executive on certain levels, you are — especially when you transpire a thought into an action, into a manifestation.”
Today, Rush channels that philosophy into the Sasha Santiago Radio Show, where his global streaming infrastructure, telecommunications expertise, and deal-making acumen are driving the platform toward a worldwide audience. He is the connective tissue between the vision and the velocity.
Executive Spotlight:
LIVIO HARRIS
CEO, Who’s Harris Entertainment | Co-CEO, Velocity Entertainment / Velocity Music Publishing | President, New Peak Entertainment | 36-Year Industry Veteran
“God just opened those doors for me. I just walked through them”
Livio Harris is a serial entrepreneur, music publishing mogul, talent manager, and cultural architect — a man whose fingerprints are on some of the defining moments of American popular music over the last four decades. Originally from Kansas City, Missouri, Harris arrived in Los Angeles in 1989 with nothing but ambition, and proceeded to build one of the most quietly formidable careers in entertainment.
His journey reads like a masterclass in reinvention. As a recording artist in the male R&B group 4 Sure, Harris was signed to Uptown Records — the legendary home of Jodeci, Mary J. Blige, Guy, Al B. Sure!, and Heavy D & the Boyz — under the mentorship of the late, great Andre Harrell. Transitioning to Ruffhouse Records alongside Kris Kross, Cypress Hill, and the Fugees, Harris gained cross-genre fluency that would serve him for the next three decades.
His most transformative early move came when he pivoted from artist to architect — discovering, developing, and managing Adina Howard, whose breakthrough single “Freak Like Me” (directed by Hype Williams) became a cultural phenomenon and a 31-year-anniversary classic still dominating airwaves and playlists worldwide. Harris wrote and produced 90% of Howard’s debut album, conceiving her as “female R. Kelly meets Black Madonna” — an artistic vision that defied industry convention and delivered multi-platinum success.
That pivot led to an executive role as U.S. creative representative for Notting Hill Music Publishing (London), where Harris brokered landmark deals involving the catalogs and writing credits of Will Smith, Beyoncé (via Scott Storch and Robert “EST” Waller), Michael Jackson, Nelly (“Air Force Ones”), Outkast, Usher, Chris Brown, CeeLo Green, and the Pussycat Dolls. He later co-founded a catalog brokerage firm with industry veterans Vincent Cirrincione and Eric Jackson, most recently completing Rodney Jerkins’ catalog transaction with HarborView.
His management portfolio has included actor Jonathan McDaniel (Lil’ J of Disney’s That’s So Raven), now a major film star in the Michael B. Jordan mold. Mentored by Russell Simmons (Def Jam, Phat Farm, Def Comedy Jam) and Andre Harrell (Black Hollywood, swag as culture), Harris absorbed the blueprint for multi-vertical empire building and has applied it across music, publishing, film, television, fashion, and spirits.
He co-founded the Goofi Bougie fashion line (G-O-O-F-I B-O-U-G-I-E) with Mac G, with Sasha Santiago and Autumn Rae serving as inaugural brand ambassador models — a label that embodies elevated, aspirational identity with an unapologetically bold personality. He also co-founded Dizzle (dizzlebrand.com), a premium spirits brand with partners Mike Dizzle and Chris Roker.
Now, as the Executive Creative Force behind the Sasha Santiago Radio Show, Harris brings the full weight of his 36-year blueprint to bear on a platform he envisions as “the Internet’s Hot 97 — femaleled, globally commanding, culturally essential.”
Executive Spotlight:
MAC G /
GetEmMacDidIt
Music Producer | Co-Founder, Goofi Bougie | Producer, Sasha Santiago Radio Show | 30-Year Production Veteran
“That beat on your hard drive might just be your next major hit. Life-changing opportunities — just keep going.”
Mac G — born in Philadelphia, Pennsylvania and known across the industry as GetEmMacDidIt — is one of the most seasoned and versatile music producers in the game, with a career spanning three decades and a discography that defines multiple eras of urban music. His sound, his instincts, and his production philosophy have shaped the careers of global superstars and left an indelible mark on the culture.
Mac G’s origin story is the stuff of legend. In 2001, his childhood friend Eric “E-Rex” Sims played his beats for DMX at Sigma Sound Studios in Philadelphia — and DMX immediately demanded to meet the man behind the sound. That meeting led to Mac G signing directly with DMX’s Bloodline Records, producing “Dog for Life” — featuring the then 15-year-old Hitmaka, known at the time as Yung Berg — for the Exit Wounds soundtrack. From there, Mac G delivered placements on DMX’s fifth studio album Grand Champ with “On Top” featuring Big Stan, and produced for Casmere, the first lady of Bloodline Records.
His production work expanded across the industry with collaborations featuring multi-platinum artists Mýa, actress and performer Monica Calhoun, Kurupt of the Dogg Pound, Rampage of the Flipmode Squad, and an impressive list of additional credits. His reach extended to the small screen with music placements on the hit television series Empire and VH1’s The Irv Gotti Show, further cementing his credibility as a producer who moves seamlessly between mediums.
A 20-year creative partnership with Livio Harris has made Mac G the sonic backbone of Who’s Harris Entertainment’s operations — particularly in the development of Sasha Santiago, for whom Mac G is both chief producer and creative architect. Every record, every sound, every sonic identity that defines Sasha Santiago as an artist bears Mac G’s imprint.
Beyond production, Mac G has expanded his portfolio into AI-driven video production, fashion coentrepreneurship via the Goofi Bougie apparel line, branding strategy, and commercial work — positioning himself as a creative entrepreneur for the next generation of entertainment.
His message to every producer grinding in obscurity echoes the belief system that has driven his own career: “Don’t give up on your dream. Keep great sounds in your arsenal. Stay current, stay inspired. That beat on your hard drive might just be your next major hit.”
THE SASHA SANTIAGO RADIO SHOW — A GLOBAL MEDIA PLATFORM
Born at the intersection of music, media, fashion, and cultural influence, the Sasha Santiago Radio Show on iHeart Radio represents a new template for 21st-century broadcasting. Hosted by the multihyphenate Sasha Santiago — artist, actress, model, brand ambassador, and cultural voice — the show is designed to transcend the traditional radio format and become a fully realized brand ecosystem with global reach.
Sasha Santiago — discoverable on Instagram at @sashasantiago_official — is simultaneously developing her music catalog under the creative direction of Mac G and Livio Harris, starring in the television drama series Sire (EXHALE STUDIOS (@thishallelujah + @I_amsimonej), in association with Hallelujah Johnson and Simone J), serving as inaugural brand ambassador for Goofi Bougie alongside model Autumn Rae, and building a media brand that will serve as the creative hub of an entertainment empire.
Under the strategic and creative stewardship of Dan Rush (infrastructure, global streaming, and live events), Livio Harris (artist development, brand vision, publishing, and multi-vertical management), and Mac G (production, sound identity, AI content, and fashion), the Sasha Santiago Radio Show is positioned not as a program — but as a platform, a brand, and a cultural institution in the making.
GOOFI BOUGIE — THE FASHION FRONTIER
Simultaneously launching alongside the radio show is Goofi Bougie (G-O-O-F-I B-O-U-G-I-E), the fashion label co-founded by Livio Harris and Mac G. More than a clothing line, Goofi Bougie is a statement of identity — the intersection of elevated ambition and unfiltered personality. As Livio Harris describes it: “You can be bougie, but we Goofi Bougie — over-the-top bougie.” With Sasha Santiago and Autumn Rae as inaugural brand ambassador models, Goofi Bougie is set to move from the music world into global fashion markets.
THEVISION — WHERETHIS IS GOING
Three power players. One platform. One artist. One clothing line. One radio show on the world’s largest audio network. And one shared conviction: that the next chapter in global entertainment will be written by those bold enough to build it from the ground up, on their own terms.
As Dan Rush declared in his own words: “I’m looking forward to taking this thing global.”
The Sasha Santiago Radio Show is live. The movement has begun.
C O N TA C T / F O L L O W :
Dan Rush / PPV Live: CEO, Pay-Per-View Live Events
Livio Harris: Instagram: @LivioAllWhiteHarris | Facebook: Livio Harris | Who’s Harris Entertainment
Mac G / GetEmMacDidIt: Instagram: @MacGizzleForSho | @GetEmMacDidIt
Sasha Santiago: Instagram: @sashasantiago_official
Goofi Bougie: G-O-O-F-I B-O-U-G-I-E
Dizzle Spirits:dizzlebrand.com
FLY MONEY MOGULS ENTERTAINMENT (FMME)
Company Name: Fly Money Moguls Entertainment (FMME)
Company Type: Entertainment Company / Future-Forward Technology Company / Record Label / AI Entertainment & Brand Development
Company Website URL: Coming Soon
Optional Artist Website: www.sashasantiagoofficial.com
Company Contact Information
General Company Email: flymoneymoguls@gmail.com
Additional Contact Email: danrush@payperviewliveevents.com
Company Address:
Street Address: 1465 Tamarind Ave, #316
City: Los Angeles
State: California (CA)
ZIP Code: 90028
Country: United States of America (USA)
Company Leadership & Contact Information:
LIVIO HARRIS
Co-Founder / Co-Chief Executive Officer (Co-CEO)
Phone: 323-606-3373
Email: Livio.harris@gmail.com
LinkedIn:
https://www.linkedin.com/in/livio-harris-7116a81
JERMAINE “GETEMMACDIDIT” RUSS
Co-Founder / Co-Chief Executive Officer (Co-CEO)
Phone: 267-261-7054
Email: macgizzle@gmail.com
LinkedIn:
https://www.linkedin.com/in/jermaine-mac-g-russ-35010215
DAN RUSH
Executive Strategic Partner
Phone: 267-307-2990
Email: danrush@payperviewliveevents.com
LinkedIn:
https://www.linkedin.com/in/dan-rush-3554442
About:
Fly Money Moguls Entertainment (FMME) is a next-generation entertainment and future-forward technology company specializing in technology, AI-powered creations, AI artists, traditional recording artists, music production, artist development, digital content creation, intellectual property development, brand partnerships, and entertainment marketing.
Flagship Artist
SASHA SANTIAGO
AI-powered recording artist, entertainer, digital personality, brand ambassador, and actress.
Artist Website:
www.sashasantiagoofficial.com
Primary Company Contact
Livio Harris
Co-Founder / Co-CEO
Phone: 323-606-3373
Email: Livio.harris@gmail.com
Additional Executive Contact
Dan Rush
Executive Strategic Partner
Phone: 267-307-2990
Email: danrush@payperviewliveevents.com
JERMAINE “GETEMMACDIDIT” RUSS
Co-Founder / Co-Chief Executive Officer (Co-CEO)
Phone: 267-261-7054
Email: macgizzle@gmail.com
THE RISING EMPIRE EXPERIENCE
GTA 6 / GTA VI Inspired
Vice City & Neon Nights
Luxury Cars & Midnight Drives
Champagne & Luxury Lifestyle
80s Synthwave & Distorted Guitars
Modern Hip-Hop, Trap & Heavy 808s